Tag Archives: Business model

Advertising

3D WordcraftWell, I was a bit confused yesterday. As John Pitkin from 3dWordCraft e-mailed me about advertising on this site (or in the e-mail) related to the daily inspirational quote. As he is selling 3D objects with words. And of course that would be perfect for quotes. So someone liking one of the quotes I send, might want to have a physical object with that quote.

So this is a great idea and I believe would certainly benefit people, but, the business model I chose is about ‘give and receive’ and not about ‘selling’, getting money directly for services or products, in this case advertising.

And wow, I just checked his site and I am laughing, as it appears to be a one page very simple site and it is built with Drupal. That’s like renting a super crane to move a small bench or something. But that’s not what this post is about, although it is a bit as of course I also would like to share my knowledge about websites and sell my services related to that.

Anyhow, the last is of course applicable as this is about selling through the internet and this page is certainly intended for promoting 3dWordCraft by e.g. putting some links to his site and to the shop.

The main issue is here that I am confronted with an idea that is very good, where I often see ‘selling’ and ‘advertising’ as bad. And the problem I am encountering a bit is that if I ‘give’ without ‘receiving’ (money) means I am the one in charge of what is going to happen, what is being displayed or posted or sent or whatever. Where it is also logical that a person advertising, selling his or her services, would want to have (full?) control over how the advertising is going to happen.

So somehow my chosen business model is about control as it implies I want full control over how this site looks like and what the functionality is. Which has a good side, but apparently also a (possible?) bad side.

So very well worth rethinking the business model I have in mind and how that would or could or should work in the real world. As John Pitkin really threw me off balance with his request. Which is a good thing. Thank you, John.